MSS give charity new brand identity

MSS recently completed the project to re-brand The Matthew Tree Project, a poverty fighting charity based in Bristol, UK.

The project included the design of a new logo and brand identity, and the production of an official video which included the creative content design, DVD authoring and commissioning of the original music score and lyrics.

"The final result is brilliant" commented Denise Neale Gordon, Trustee of the charity, "it is completely different to how we were thinking, but so much better than we could ever have imagined."

The trustees of The Matthew Tree Project gave artistic freedom to MSS to interpret what the charity does and translate this into the finished work.

The Matthew Tree Project was established in July 2010 with the remit to make a significant contribution to tackling the underlying causes as well as the effects of poverty in the towns and cities of the UK. This is being achieved by a network of TMTP FoodStores that provide emergency food aid to people and families in desperate need. In addition to the provision of emergency food to feed the hungry, The Matthew Tree Project are also providing outreach care, love and support to assist people out of poverty depending on their individual circumstances. There are five pathways to poverty (1) Family breakdown, (2) addiction, (3) educational failure, (4) personal debt, and (5) worklessness and benefit dependency. The Matthew Tree Project is actively developing programmes to support people on any one, or any combination, of the five pathways to poverty in a hope that they can turn themselves around and start on the journey of a happy and fulfilling life.

imotion Full Outdoor LCD Digital Display in Direct Sunlight

(October 2010, Birmingham, UK)

46" portrait imotion full outdoor all weather LCD digital display unaffected by direct sunlight.

The system is being used to provide valuable information to the residents and visitors to Birmingham, UK, using the powerful and dynamic imotion LCD display screens. The designed content includes maps of the city centre with directions and relevant information about key points of interest; weather; metro route information; happenings and events; and local and national news headline stories. In addition to all the above, the imotion system is capable to provide revenue to the city of Birmingham through advertising and sponsorship of the digital screen space when no-one is interacting with, and using them.

The fantastic imotion is designed to work in any outdoor conditions with an operating temperature of -40 to +55 degC and is sun readable even in direct sunlight. imotion is housed in a dust proof, air tight, waterproof and vandal proof steel and aluminium enclosure with anti-graffiti protection and laminated toughened glass (6mm + 6mm). With a minimum life expectancy of 50,000 hours.

imotion is available as a single sided or double sided portrait or landscape orientation digital display in 46", 52" and 65" sizes and has added communication features of touchscreen interactivity, IP camera for audience measurement, Wi-Fi "hot-spot", and Bluetooth connectivity for proximity marketing with up to 21 simultaneous connections.

The imotion is perfect for all dynamic digital outdoor communication, messaging and advertising applications.

imotion Full Outdoor LCD Digital Touchscreen at ICC Hello Digital

In partnership with Infinitus of Slovenia, Daedalus of Cyprus and Pebu of the UK, MSS Media SignSystems exhibit the amazing imotion full outdoor, all weather digital LCD touchscreen at Hello Digital at ICC, Birmingham, UK.

On view were a double sided 46" portrait touchscreen and a double sided 52" portrait digital display both positioned at the main entrance of the ICC. The units were subjected to freezing conditions and direct sunlight and performed perfectly. The imotion is a completely sealed unit with the internal temperature monitored and controlled.

Local council's are perfectly placed to take advantage of this new and exciting technology and are now able to provide so much more benefit to local residents and visitors alike in one multi-puropse dynamic communication messaging tool.

MSS launch All Weather Full Outdoor LCD Display Range

(Bristol, UK, June 2010)

MSS announce agreement with Infinitus to distribute the imotion range of full outdoor LCD displays. MSS have a rich heritage in the outdoor advertising (static and scrolling poster) display sector over many years, and combined with extensive experience in Dynamic Digital Signage gained since 2003, MSS are perfectly placed to partner with Infinitus in this exciting new product range. MSS have an expertly trained team and offer installation and ongoing support to the imotion product in the market place. The imotion range has an operating temperature of -40 deg.C to +55 deg.C and operates at 100% humidity making it perfect for all and any outdoor ambient conditions. The range includes 46", 52" and 65" portrait and landscape formats. MSS offer a full range of services including installation (concrete foundation, internet and power connectivity), creating ICT support network, integrating content management and content player software, designing multimedia content, maintenance and ongoing support.

MSS install 100” Glass Touchscreen for UCLH Exhibition

(London, August 2008)
University College Hospital on Euston Road opened a new Narrative Centre as a permanent exhibition which will be regularly updated.
The purpose of the centre is to create a focus for staff and patient experiences - both positive and negative - so that lessons may be learnt in improving patient care. MSS were commissioned to design, manufacture and install a 100” Freestanding Glass Touchscreen that formed the centre piece of the exhibition. The scope of the project also called for directional audio speakers, and projectors, one of which was used as a ‘down-lighter’ producing a eye catching animated graphic on the floor. MSS specified, designed, manufactured, installed and commissioned the installation.

Introducing the MSS Sunlight Readable Transflective LCD Professional Monitor

(Bristol, August 2008)
The MSS LCD Sunlight Readable monitor has been launched.

The latest LCD Professional Monitor has a reflective mode of illumination without compromising its transmissive illumination. With the imposed reflective function, the modified LCD can reflect the ambient light passing the LCD cell and utilize the reflected light beams as its illumination.

The stronger the ambient light is, the brighter the LCD will appear. As a result, the modified LCD is viewable under all lighting conditions including direct sunlight regardless of the LCD's original brightness.

This LCD screen is available in screen sizes of 32", 42", 47" and 52".